by Rayanne Pruitt | August 27, 2025 | Branded Podcast, Starting a Podcast, Uncategorized
So you want to start a podcast internally… now what? Launching an internal podcast sounds exciting until you realize just how much time, energy, and planning it takes. Many teams start strong only to experience podfading. Beware of Podfading Podfading is the silent...
by Ring Leaders | July 22, 2025 | Podcasts, Sound Quality, Starting a Podcast
Before you ever hit record, these pieces of podcast gear will help you sound great. No one wants to listen to bad audio. Sound quality is key to your show’s success. We’ve seen podcast equipment lists out there that include 15-20 items. Starting a podcast doesn’t...
by Sam Guertin | October 18, 2023 | Creating The Greatest Show, Podcast Trends, Starting a Podcast
Today, we are honored to host a distinguished guest: Jess Cook, a mastermind in the realm of content marketing. With an impressive track record working with renowned brands such as Eggo, Rice Krispies, Blue Cross, Cottonelle, and McDonald’s, she brings over 15 years...
by Sam Guertin | August 30, 2023 | Creating The Greatest Show, Podcast Framework, Starting a Podcast
Our special guest today is a visionary storyteller, a cross-functional creative, and a podcast architect. Nolan McCoy is the mastermind behind the Demand Gen Chat Podcast and Head of Video & Creative Content at Chili Piper. Nolan joins Host Casey Cheshire to...
by Casey Cheshire | August 16, 2023 | Branded Podcast, Podcast Trends, Podcasts, Starting a Podcast
In the crowded B2B marketplace, companies need to find creative ways to stand out and connect with their target audience. While traditional marketing methods and GTM motions continue to be used, there’s a new strategy that B2B companies are starting to use- the...
by Sam Guertin | August 1, 2023 | Hosting a Podcast, Podcasts, Starting a Podcast
Your podcast mission statement is the foundation of your entire show, so it’s critical to clearly define it. By understanding its purpose, you give your podcast direction and hold as a guiding light that will help you make every decision about your podcast. Once you...
by Sam Guertin | May 18, 2023 | Hosting a Podcast, Starting a Podcast, Video Podcasts
Do you want to engage viewers, showcase your company’s expertise, and connect with prospects? Video podcasts can offer these benefits and more. But if you want to stand out and drive engagement the podcast video need to be visually appealing. Even if...
by Sam Guertin | May 16, 2023 | Podcasts, Social Media, Starting a Podcast, Video Podcasts
Video podcasts have exploded in popularity due to the engaged culture of podcast listeners with the addition of an engrossing visual aspect of each episode. In this article, we’ll explore what a “video podcast” actually is. We’ll delve into why audiences...
by Sam Guertin | March 27, 2023 | Hosting a Podcast, Podcast Framework, Starting a Podcast
When it comes to creating engaging interview podcasts, the first question you ask your guest sets the tone for the entire episode and is a great opportunity to grab your audience’s attention. Crafting an effective and impactful opening question requires...
