Podcasting Resources

Don’t Skip the Podcast Prep Call

Don’t Skip the Podcast Prep Call

Over 60 percent of Americans have listened to a podcast but most listeners haven’t been podcast guests. Today we’re going to pull back the curtain a little bit and cover what goes into getting a guest ready for recording. Recently on our company podcast Creating the...

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How to Pick the Best Microphone for Podcasting

How to Pick the Best Microphone for Podcasting

Listening to a podcast is an experience. Great audio enhances that experience. Bad audio will send them running no matter how great the conversation is. Just like digital media looks at the best fonts, colors, and sizes to make information easily accessible you should...

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Tips to Improve Podcast Sound Quality

Tips to Improve Podcast Sound Quality

You could have the most engaging topic, a great host, and a comprehensive podcast promotion plan but if your podcast’s audio quality is bad it’s just not going to do well. Even your family isn’t going to want to listen to a podcast that sounds like it was recorded in...

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What Artwork Do I Need For My Podcast?

What Artwork Do I Need For My Podcast?

Even though podcasting is generally thought of in terms of audio, the visuals that you use to represent your podcast are very important. Your podcast and its artwork are an extension of your company’s brand and your personal brand, so it’s vital to make sure that it...

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5 Podcasting Takeaways from HubSpot’s INBOUND 2022

5 Podcasting Takeaways from HubSpot’s INBOUND 2022

Among the many themes present throughout INBOUND this year, it seemed like podcasting especially was in the spotlight. Maybe it was the large HubSpot Podcast Network area with an espresso machine next to a recording booth or it could have been the large “podcast...

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How Important is the Audience for B2B Podcasts?

How Important is the Audience for B2B Podcasts?

Does the Audience Really Matter for your Podcast? I’ll save you some time, the short answer is… not really. I hope you were sitting down for that one because I know it probably came as a shock. No, I’m not crazy (I say, trying to convince you as much as I am trying to...

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Running Your Podcast On Curiosity

Running Your Podcast On Curiosity

As a podcast host, you need to stay interested in the show and the people you’re interviewing. Both the guests and audience can feel your energy and tell when you aren’t being genuine. However, this is easier said than done, especially when you seem to keep having the...

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Advanced Podcast Content Repurposing

Advanced Podcast Content Repurposing

We’ve talked previously about how much time and money goes into creating content which makes squeezing all of the juice from each piece of content so important. Last time, we referenced Amber Khan’s episode of The Hard Corps Marketing Show where she blew the top off...

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