Podcasting Resources
The Magic of Storytelling in Podcasts – Ashley Hamer – Creating The Greatest Show – Episode # 047
Our special guest for today is Ashley Hamer, a renowned science communicator, writer, speaker, editor, award-winning podcaster, and podcast influencer. Furthermore, her outstanding work has been showcased in esteemed publications such as USA Today, Time Magazine, and...
AI-Powered Podcasting & Honey Trap Marketing – Deirdre Tshien – Creating The Greatest Show – Episode # 046
Our special guest for today is Deirdre Tshien, a seasoned serial entrepreneur who boasts an impressive track record of founding and leading seven successful businesses across five industries in the past nine years. Deirdre is not only the author of the Honey Trap...
The 4 Steps to Be a Great Podcast Guest – Trent Anderson – Creating The Greatest Show – Episode # 045
Today’s guest is a seasoned sales & marketing leader, podcasting thought leader, coach & consultant. Trent Anderson is the Head of Podcast Publisher Partnerships at Podchaser and currently hosts an internal podcast, although he previously hosted the Norton...
The 4 Benefits of Adding Video to Your Branded Podcast
If you're looking to increase the reach and engagement of an audio podcast, recording accompanying video content can make a big impact. Adding video provides numerous benefits such as connecting your brand with the audience in a more meaningful way, increasing the...
Storytelling Builds Tacit Knowledge – Nicholas Thickett – Creating The Greatest Show – Episode # 044
Today’s guest is an entrepreneur, sales leader & thought leader. Nicholas Thickett is the Managing Partner at Alignd and the Co-Host of The B2B Power Hour. Nicholas shares the important role stories play in learning, how to find the right guests to provide value...
How To Avoid Podcasting Burnout – Melissa Moody – Creating The Greatest Show – Episode # 043
Not every podcast comes about as a result of a calculated effort to grow sales. In some cases, rich natural conversations become so valuable that recording them is a no-brainer. Even without intensive effort to grow and promote, you can create a listening experience...
Relationality Improves Your Podcast – Paul Zelizer – Creating The Greatest Show – Episode #042
Brilliant minds alone don’t guarantee a great podcast conversation. Good discussion and empathetic guests appeal to audiences better than improperly conveyed information. Today's guest has a graduate-level education in counseling psychology, years of experience and...
Best Practices for Recording Great-looking Video Podcasts
Do you want to engage viewers, showcase your company's expertise, and connect with prospects? Video podcasts can offer these benefits and more. But if you want to stand out and drive engagement the podcast video need to be visually appealing. Even if you're filming...
Everything You Need to Know About Video Podcasts
Video podcasts have exploded in popularity due to the engaged culture of podcast listeners with the addition of an engrossing visual aspect of each episode. In this article, we'll explore what a “video podcast” actually is. We'll delve into why audiences prefer...
Crafting Your Podcast’s Point of View – Jeremy Shere – Creating The Greatest Show – Episode # 041
Our next guest is an entrepreneur, writer, creator, and marketer that has been podcasting since 2017. Jeremy Shere hosts both The B2B Content Show and The Pod Shop and is the Founder & CEO of Connversa. Jeremy shares why your show needs a strong point of view to...
The Business Case For Branded Podcasts
In the crowded B2B marketplace, companies need to find creative ways to stand out and connect with their target audience. While traditional marketing methods like email and advertisements can work well, there's a new tool that more and more B2B companies are starting...
How to Perfectly Introduce a Guest on Your Podcast
The opening to your podcast sets the tone for every episode, so it's essential to make an incredible first impression. As a podcast host, your guest's introduction should not only capture the essence of your guest, but it should also hook your audience and keep them...
Understanding The Podcast Listener Journey – Jennifer Han – Creating The Greatest Show – Episode # 040
This episode’s guest is an international marketing leader and podcasting visionary. Jennifer Han is the Chief Marketing Officer at Ausha and she previously hosted Culinariste. Jennifer shares insights into how podcast hosts can optimize their podcast for maximum...
Why Niche Podcasts Get Sponsors – Justin Moore – Creating The Greatest Show – Episode # 039
Get ready to learn from a Sponsorship Coach and YouTube content creator that has launched hundreds of campaigns with clients like Walmart, Hasbro, Disney, Cheetos, Tabasco, and many more. Justin Moore is the Host of Creator Debates and the Founder of Creator Wizard....
Increase Visibility By Creating A Podcast On YouTube
If you’re not distributing your podcast on YouTube, you’re missing out on a huge potential audience. YouTube is making huge investments in podcasting and podcast audiences love getting their podcasts on YouTube. According to Morning Consult, one third of all podcast...
Starting Your Podcast With The Right First Question
When it comes to creating engaging interview podcasts, the first question you ask your guest sets the tone for the entire episode and is a great opportunity to grab your audience's attention. Crafting an effective and impactful opening question requires understanding...
How To Ask Great Questions – Melinda Wittstock – Creating The Greatest Show – Episode # 038
Get ready to learn from an award-winning podcaster and serial entrepreneur that is revolutionizing the audio and video experience of podcasts for both creators and consumers. She has been both the host and guest on thousands of podcast episodes. Melinda Wittstock is...
Is A Branded Podcast Right For My Brand?
So many large and medium-sized B2B companies are seeing the benefits of having their own branded B2B podcast, but is it the right tactic for your company? Take this short assessment to find out if a B2B podcast aligns with your company's brand and goals! READ MORE:...
5 Biggest Podcast Takeaways from Spotify’s Stream On Event
In a year that has already seen tons of innovation and changes to the podcasting world, Spotify used its Stream On event to unveil a lot more changes for both users and creators of their platform. These changes bring greater insights and tools to creators and deliver...
Ensuring A Great Guest Experience – Joel Primack – Creating The Greatest Show – Episode # 037
This special guest is a marketer, community leader, and expert in creating and growing communities that can fuel your company’s growth. Joel Primack is the Host of The Community-Led Growth Show and the former Social & Community Specialist at Lattice. Joel shares...
Become A Podcast Guest
We produce a variety of interview podcasts that span many different industries and niches, so we're always looking for great guests! Loading… Remember, great podcast guests have great audio. Before your recording, check out our podcast microphone guide and our...
Balancing The Steak & The Pepper of Your Podcast – Rob Greenlee – Creating The Greatest Show – Episode # 036
Today’s guest has been an influential part of the podcasting community that has been podcasting since 2004 and was inducted into the Podcast Hall of Fame in 2017. They have also recorded thousands of podcast episodes as both a guest and host. Rob Greenlee is the...
Your Guide To Podcast Guesting – Tom Schwab – Creating The Greatest Show – Episode # 035
Being a guest on a podcast can provide amazing benefits to both you and your company, however, there are some important nuances you need to know before getting started. This episode’s special guest is a serial entrepreneur, marketer, and thought leader in the podcast...
Using The Community-First Approach To Podcasting – Arielle Nissenblatt – Creating The Greatest Show – Episode #034
One of the best ways to create and grow your podcast is to use a community-first approach! There’s no one better to learn about podcasts and community from than today’s guest who listens to over 40 hours of podcasts every week! She has spoken at major podcasting...
Building Your Podcast With The 4 Vectors of Relationships – Pablo Gonzalez – Creating The Greatest Show – Episode # 033
Today’s Guest is the inventor of the Relationship Flywheel and has been named a Latino Leader of the Future and a Top 20 Leader Under 40 in various publications. Pablo Gonzalez is the host of B2B Community Builder Show and Not Your Average Investor and is the Founder...
Kickstart Your Content Cascade – Nasreen Stump – Creating The Greatest Show – Episode # 032
This special episode is presented by an absolute content mastermind and SEO sensei. Nasreen Stump is a Connection Consultant and the Head of Content at Ringmaster B2B Podcasting. In this webinar, Nasreen helps marketers keep up with growing expectations, shares how to...
The Prepped Connection – Duane Dufault – Creating The Greatest Show – Episode # 031
Today’s guest is an entrepreneur that has taken an unconventional route and a superb salesperson that worked their way up from selling toilet paper to selling Fortune 100 Enterprise Software. Duane Dufault is the Host of SellingSaaS and Chief Everything Officer at...
Analyzing Your Podcast – Jeff Roster – Creating The Greatest Show – Episode # 030
Today’s guest is a Strategic Advisor, podcaster, thought leader, and retail wizard that has been recognized as a Rethink Retail Top Retail Influencer in 2021 and 2022. Jeff Roster is the Producer and Cohost of This Week in Innovation & Third Eye Podcast Network,...
Leveraging Your Podcast – Laurie-Ann Murabito – Creating The Greatest Show – Episode # 029
Today, we’re learning from a speaking strategist, master coach, author, speaker & podcast host that helps people leverage speaking opportunities. Laurie-Ann Murabito is the Host of Be In Demand, Co-Host of the Contagious Leadership Live Show, and the author of...
Creating Authentic, Improvised Moments – Travis Tyler – Creating The Greatest Show – Episode # 028
Get ready to learn from a hilarious digital content creator and successful B2B marketer in today’s episode! Travis Tyler is the Host of The Customer Engagement Lab and is the Senior Digital Content Producer at PandaDoc. Travis shares how you can make your podcast fun...