by Sam Guertin | June 20, 2023 | Blogs, Branded Podcast, Content, Marketing, Video Podcast, Video Podcasts
If you’re looking to increase the reach and engagement of an audio podcast, recording accompanying video content can make a big impact. Adding video provides numerous benefits such as connecting your brand with the audience in a more meaningful way, increasing...
by Sam Guertin | May 18, 2023 | Blogs, Hosting a Podcast, Starting a Podcast, Video Podcasts
Do you want to engage viewers, showcase your company’s expertise, and connect with prospects? Video podcasts can offer these benefits and more. But if you want to stand out and drive engagement the podcast video need to be visually appealing. Even if...
by Sam Guertin | May 16, 2023 | Blogs, Podcasts, Social Media, Starting a Podcast, Video Podcasts
Video podcasts have exploded in popularity due to the engaged culture of podcast listeners with the addition of an engrossing visual aspect of each episode. In this article, we’ll explore what a “video podcast” actually is. We’ll delve into why audiences...
by Sam Guertin | May 8, 2023 | Blogs, Marketing, Podcast Trends, Podcasts
In the crowded B2B marketplace, companies need to find creative ways to stand out and connect with their target audience. While traditional marketing methods like email and advertisements can work well, there’s a new tool that more and more B2B companies are...
by Sam Guertin | March 28, 2023 | Blogs, Podcast Distribution, Podcast News, Podcasts
If you’re not distributing your podcast on YouTube, you’re missing out on a huge potential audience. YouTube is making huge investments in podcasting and podcast audiences love getting their podcasts on YouTube. According to Morning Consult, one third of all podcast...
by Sam Guertin | March 16, 2023 | Blogs, Hosting a Podcast, Podcasts, Starting a Podcast
So many large and medium-sized B2B companies are seeing the benefits of having their own branded B2B podcast, but is it the right tactic for your company? Take this short assessment to find out if a B2B podcast aligns with your company’s brand and goals! READ...
by Sam Guertin | March 15, 2023 | Blogs, Podcast News, Podcasts
In a year that has already seen tons of innovation and changes to the podcasting world, Spotify used its Stream On event to unveil a lot more changes for both users and creators of their platform. These changes bring greater insights and tools to creators and deliver...
by Sam Guertin | March 3, 2023 | Creating The Greatest Show, Hosting a Podcast, Podcast Community, Podcast Guest Experience, Podcast Trends, Podcasts, Starting a Podcast
Today’s guest has been an influential part of the podcasting community that has been podcasting since 2004 and was inducted into the Podcast Hall of Fame in 2017. They have also recorded thousands of podcast episodes as both a guest and host. Rob Greenlee is the...
by Sam Guertin | February 27, 2023 | Creating The Greatest Show, Marketing, Podcast Guesting, Podcasts
Being a guest on a podcast can provide amazing benefits to both you and your company, however, there are some important nuances you need to know before getting started. This episode’s special guest is a serial entrepreneur, marketer, and thought leader in the podcast...
