by Casey Cheshire | January 12, 2023 | Creating The Greatest Show, Hosting a Podcast, Podcast Guest Experience
We are pulling back the curtain and shining a light behind the scenes to discover what makes a great interview podcast. There’s no better guest to get this podcast started than Ethan Beute, a venerated B2B marketing thought leader, author of Human Centered...
by Casey Cheshire | December 28, 2022 | Blogs, Sound Quality, Starting a Podcast
Whether you’re recording a podcast, live-streaming Fortnite, or trying to sound great in a job interview, your microphone technique is critical. Poor microphone positioning will make even a great mic sound muffled, distorted, or just plain bad. If you want...
by Casey Cheshire | December 15, 2022 | Podcast News, Podcast Trends, Podcasts
Every month, we share the most important and impactful podcast news, strategies, resources, and best practices so you can create the greatest show. Use the form below to ensure you stay up-to-date on the latest podcast trends and lessons you need to know! Sign up to...
by Casey Cheshire | December 14, 2022 | Content, Marketing, Writing a Book
From Recording Your Podcast to Publishing Your Book Publishing your own book is a great way to establish your credibility, but writing a book takes a lot of work. Before you can think about the book’s cover art, you need to assemble all of the topics, stories, and...
by Casey Cheshire | December 7, 2022 | Content, Marketing, Podcasts
We’ve talked previously about how much time and money goes into creating content which makes squeezing all of the juice from each piece of content so important. Last time, we referenced Amber Khan’s episode of The Hard Corps Marketing Show where she blew the top off...
by Casey Cheshire | November 3, 2022 | Hosting a Podcast, Podcasts, Prep Call
Over 60 percent of Americans have listened to a podcast but most listeners haven’t been podcast guests. Today we’re going to pull back the curtain a little bit and cover what goes into getting a guest ready for recording. Recently on our company podcast Creating the...
by Casey Cheshire | October 17, 2022 | Blogs, Hosting a Podcast, Sound Quality, Starting a Podcast
Listening to a podcast is an experience. Great audio enhances that experience. Bad audio will send your audience running, no matter how great the conversation. Podcasters need to examine how inviting and accessible their podcast’s sound quality is. A big factor in a...
by Casey Cheshire | October 11, 2022 | Blogs, Hosting a Podcast, Sound Quality, Starting a Podcast
The way your podcast sounds is so crucial to its success. Apart from your cover art, it’s the first impression that listeners will have of your show and if your podcast sounds terrible, your audience will be running for the proverbial door. You may think that...
by Casey Cheshire | October 11, 2022 | Blogs, Podcasts, Sound Quality
You could have the most engaging topic, a great host, and a comprehensive podcast promotion plan but if your podcast’s audio quality is bad it’s just not going to do well. Even your family isn’t going to want to listen to a podcast that sounds like it was recorded in...
