by Sam Guertin | January 26, 2023 | Content, Creating The Greatest Show, Hosting a Podcast, Marketing, Podcast Framework, Podcast Guest Experience, Social Media
Get ready to learn from a hilarious digital content creator and successful B2B marketer in today’s episode! Travis Tyler is the Host of The Customer Engagement Lab and is the Senior Digital Content Producer at PandaDoc. Travis shares how you can make your podcast fun...
by Sam Guertin | January 17, 2023 | Marketing, Podcast News, Podcast Trends, Podcasts, Social Media
As we step into the new year, the sky is the limit for the future of podcasting. With growing podcast listenership, emerging audience segments, and new monetization opportunities, the future looks bright for podcasting. However, with so much opportunity, it’s hard to...
by Sam Guertin | December 14, 2022 | Content, Marketing, Writing a Book
From Recording Your Podcast to Publishing Your Book Publishing your own book is a great way to establish your credibility, but writing a book takes a lot of work. Before you can think about the book’s cover art, you need to assemble all of the topics, stories, and...
by Sam Guertin | December 7, 2022 | Content, Marketing, Podcasts
We’ve talked previously about how much time and money goes into creating content which makes squeezing all of the juice from each piece of content so important. Last time, we referenced Amber Khan’s episode of The Hard Corps Marketing Show where she blew the top off...
by Sam Guertin | July 18, 2022 | Content, Marketing, Podcasts, Social Media
Creating content can be a massive undertaking that chews up around 80% of a typical marketing budget according to Amber Khan on an episode of The Hard Corps Marketing Show. Because of the cost of new content, marketers should be trying to get the most mileage...
