by Casey Cheshire | May 8, 2023 | Blogs, Marketing, Podcast Trends, Podcasts
In the crowded B2B marketplace, companies need to find creative ways to stand out and connect with their target audience. While traditional marketing methods like email and advertisements can work well, there’s a new tool that more and more B2B companies are...
by Casey Cheshire | April 25, 2023 | Blogs, Hosting a Podcast, Podcast Framework, Podcast Guest Experience
The opening to your podcast sets the tone for every episode, so it’s essential to make an incredible first impression. As a podcast host, your guest’s introduction should not only capture the essence of your guest, but it should also hook your audience and...
by Casey Cheshire | April 20, 2023 | Creating The Greatest Show, Podcast Distribution
This episode’s guest is an international marketing leader and podcasting visionary. Jennifer Han is the Chief Marketing Officer at Ausha and she previously hosted Culinariste. Jennifer shares insights into how podcast hosts can optimize their podcast for maximum...
by Casey Cheshire | April 3, 2023 | Creating The Greatest Show, Podcast Sponsors
Get ready to learn from a Sponsorship Coach and YouTube content creator that has launched hundreds of campaigns with clients like Walmart, Hasbro, Disney, Cheetos, Tabasco, and many more. Justin Moore is the Host of Creator Debates and the Founder of Creator Wizard....
by Casey Cheshire | March 28, 2023 | Blogs, Podcast Distribution, Podcast News, Podcasts
If you’re not distributing your podcast on YouTube, you’re missing out on a huge potential audience. YouTube is making huge investments in podcasting and podcast audiences love getting their podcasts on YouTube. According to Morning Consult, one third of all podcast...
by Casey Cheshire | March 27, 2023 | Blogs, Hosting a Podcast, Podcast Framework, Starting a Podcast
When it comes to creating engaging interview podcasts, the first question you ask your guest sets the tone for the entire episode and is a great opportunity to grab your audience’s attention. Crafting an effective and impactful opening question requires...
by Casey Cheshire | March 17, 2023 | Creating The Greatest Show, Hosting a Podcast, Podcast Community, Podcast Framework, Podcast Guest Experience
Get ready to learn from an award-winning podcaster and serial entrepreneur that is revolutionizing the audio and video experience of podcasts for both creators and consumers. She has been both the host and guest on thousands of podcast episodes. Melinda Wittstock is...
by Casey Cheshire | March 16, 2023 | Blogs, Hosting a Podcast, Podcasts, Starting a Podcast
So many large and medium-sized B2B companies are seeing the benefits of having their own branded B2B podcast, but is it the right tactic for your company? Take this short assessment to find out if a B2B podcast aligns with your company’s brand and goals! READ...
by Casey Cheshire | March 15, 2023 | Blogs, Podcast News, Podcasts
In a year that has already seen tons of innovation and changes to the podcasting world, Spotify used its Stream On event to unveil a lot more changes for both users and creators of their platform. These changes bring greater insights and tools to creators and deliver...
