You’ve just dropped a shiny new podcast episode, and now it’s time to share it with the world. But before you hit “post” on LinkedIn, let’s talk about timing. Spoiler alert: the magic hour is 10 AM. That’s right—if you want to maximize your reach and engagement, this is the prime timing. Let’s break it down!
Why 10 AM is The Magic Hour
- People are Online: At 10 AM, professionals are usually settled into their workday. They’ve had their coffee fix and are ready to tackle their to-do lists—while scrolling through LinkedIn for a quick break.
- Focus on Work: Mornings are prime time for engaging with industry content. By 10 AM, folks are actively looking for inspiration and valuable insights, making them more receptive to your podcast promotion.
- Less Competition: While everyone else might be posting sporadically throughout the day, hitting that 10 AM window means you’ll stand out in your audience’s feed when they’re most attentive.
A Client Success Story
Let’s talk about one of our clients who was struggling to get traction for their new podcast. Initially, they were posting promotions whenever they felt like it, leading to lackluster engagement. After we analyzed their audience’s behavior, we recommended they promote their episodes at 10 AM.
The result? Their listeners were sharing and engaging like never before! It turns out their audience was just waiting for the right moment to dive in!
In Conclusion
If you want your podcast episode to get the attention it deserves, aim for that 10 AM post on LinkedIn. It’s not just about when you post; it’s about hitting the sweet spot when your audience is ready and eager to engage.
🎙️✨ Ready to take your podcast to the next level? At Ringmaster, we specialize in helping you create buzz and build an audience. Let’s work together to make sure your next episode is a hit! 🎉 🙌