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The Transaction

Welcome to The Transaction!

From ABM to PLG, from MEDDIC to MEDDPICC, the world of business is constantly evolving. We’ll cover the who, what, where, when, why and most importantly how you get… The Transaction.

Hosted by Craig Rosenberg and Matt Amundson.

I get so many great insights and laughs from Craig, Matt, and their guests. This show is the best source of innovative ideas and examples for anyone looking to improve the go-to-market function of their company.

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